IDENTITY INFRASTRUCTURE

kage becomes a digital
version of you.

影. The shadow that shows up when you can't.

SCROLL

kage holds the identity of how you write and think, and turns it into a living model that sharpens with every interaction. It monitors your industry each morning, drafts in your voice, and keeps your presence moving while you are busy. It researches before it writes, checks every claim against your own material, and works with the AI models you trust, Anthropic or OpenAI. Content and publishing are outputs of that layer. The layer itself is the product: a representation of your voice that compounds over time and belongs to you.

Live and in production today.

LI Tuesday · Deep Dive Needs review
I spent 6 years in consulting before I understood what I was actually selling. It wasn't strategy decks. It was certainty. The framework doesn't matter if the client doesn't feel safe enough to act on it.
Brief: Bold serif headline on dark background, left-aligned gold accent bar, minimal. Linear-inspired.
LI Wednesday · Observation Approved
The best hires I've made weren't the most qualified. They were the most honest about what they didn't know.
LI Thursday · Hot Take Needs review
Unpopular opinion: a $500k raise is not a milestone worth celebrating. It's a loan with expectations attached. Celebrate your first paying customer. Celebrate retention. Celebrate margin.
Brief: Single bold statement centered, dark background, no imagery. Notion-inspired typography.
The Thursday post is too aggressive, soften it a bit
A $500k raise gets celebrated like a win. It isn't. It's a commitment. The real milestones are your first paying customer, your first renewal, your first profitable month. Those are yours. The raise belongs to someone else.

Better?
Yes. Approve it and schedule for Thursday 9am
Done. Scheduled for Thursday 9:00 AM.
Find me a real case for Thursday's post on retention.
Found three, each with a source I could check. The strongest is a company that cut early attrition by rebuilding its first 90 days. I've built Thursday's draft around it and put the source under the post.
GENERATED GRAPHIC
SIX YEARS.
You're not selling
strategy.
You're selling
certainty.
JAMES WHITFIELD
SAVE TO POST →
PNG
ITERATE IN CHAT
Try a version with just the two lines, no name
Done. Stripped to just the contrast, white line and gold line, full frame. Clean.
That's the one. Save it.
NEEDS REVIEW 2
Tue · Deep Dive
I spent 6 years in consulting before I understood what I was actually selling.
Thu · Hot Take
A $500k raise is not a milestone worth celebrating.
APPROVED 1
Wed · Observation
The best hires weren't the most qualified.
SCHEDULED 1
Thu · 9:00 AM
A $500k raise gets celebrated like a win. It isn't.
POSTED 11
Last 4 weeks
11 posts · all on schedule
KAGE DAILY BRIEFING, MON 8:02 AM
YOUR INDUSTRY THIS WEEK
Private equity deployment slowing in mid-market. Operators pivoting to organic growth over fundraising. · WSJ
Three of your watchlist accounts posted on leadership hiring this week. Angle not yet covered: retention. · LinkedIn scan
Your last post on hiring outperformed by 3x. kage has surfaced two follow-up angles. · Performance signal
THIS WEEK'S ANGLE
The conversation around talent is shifting from acquisition to retention. Your experience here is a gap nobody in your network is filling. Three drafts ready.

Showing up every week is a second job.

Your market rewards whoever shows up consistently. Doing it yourself means writing captions, chasing approvals, copy-pasting into schedulers, and starting from a blank page every single week. The work is relentless, the output is uneven, and the moment you get busy, you go quiet.

Blank page, every week

The ideas are in your head. Turning them into finished posts, on schedule, is the part that never ends.

Approvals everywhere

Drafts and sign-offs scattered across Slack, email, and DMs. Nothing ships cleanly.

Quiet when it counts

The week you get slammed is the week you disappear. Consistency breaks exactly when momentum matters most.

Why infrastructure, not a tool

Content tools generate output and forget it. kage's value is the persistent identity beneath the output: a model that accumulates, stays consistent across every channel, and becomes more valuable the more it is used. That is the difference between a feature and infrastructure.

From your voice to published, on autopilot.

Four steps. You stay in control of every word; kage does the work between the idea and the post.

001

Onboard and encode your voice

Tell kage whether you are writing for a company or for yourself, then connect Claude so it can gather your real writing and calls from the tools you already use, or upload, speak or type them. kage shows you how complete your profile is at every step, and your agent goes live once it has enough of you to write well.

SETUP · STEP 1 / 3
Connect Claude
Waiting for material from Claude
12 posts4 call transcriptsNotes
Or add it yourself
UploadSpeakType
002

It generates in your voice, daily

Every morning kage scans what is happening in your industry, and before it drafts it researches on the live web and keeps only sources it can verify. It writes in your voice from those facts and your own material. Ask Sumi for an article and it comes back with three researched directions to choose from before it writes a word.

THIS WEEK · 3 DRAFTS
LI Tue · Deep Dive Needs review
I spent 6 years in consulting before I understood what I was actually selling. It wasn't strategy. It was certainty.
LI Wed · Observation Approved
The best hires I've made weren't the most qualified. They were the most honest about what they didn't know.
003

Review and approve, your call

Open your feed, read the drafts, edit in chat or approve as they are. Nothing publishes without your sign-off. The bar is your judgement, every single time.

EDIT IN CHAT
The Thursday post is too aggressive, soften it
A $500k raise gets celebrated like a win. It isn't. It's a commitment. Celebrate your first paying customer instead.
Better?
Perfect. Approve and schedule it.
004

Auto-publishes and learns

Approved posts schedule and publish themselves. Every edit you make teaches your voice, and every result steers what kage writes about. Each change to your voice is tested against posts you approved, and any version can be restored. A weekly digest shows what worked and what kage is adjusting.

THIS WEEK · SCHEDULED
MON
TUE
WED
THU
FRI
Posted Mon 8:02 AM · LinkedIn
Scheduled Thu 9:00 AM · LinkedIn

Built for anyone with something worth saying.

Founders

You have a point of view. Most people never hear it. kage makes sure your thinking reaches your market every day, not just when you find an hour to write. Consistent presence without consistent effort.

Agencies

Run every client from one dashboard, with as many admins as you need. Each client is its own profile with its own voice and feed, and people at the same company share its context and rules while keeping their own voice.

Operators

Your expertise is the product. kage turns it into a persistent signal that builds credibility and generates inbound before a meeting ever happens. Your reputation compounds while you work.

Teams

One company often speaks through several people. kage keeps each person's writing and calls separate, so the founder sounds like the founder and the researcher sounds like the researcher, while the company still says one thing.

Experts and creators

If people follow you for how you think, as a consultant, researcher, coach or writer, kage keeps that thinking in front of them without turning it into generic content.

Everyone else

You don't need a team or a content strategy. Connect Claude, let it bring in what you've already written or said, and approve your first post the same day.

What kage is

The identity layer

A structured, evolving model of how you write and speak, built from your real posts, documents and calls, each tagged with who said it and when. Refined with every edit you make.

A system of record for voice

Every approval and edit trains the model. The representation gets more accurate the longer it runs.

Autonomous by design

kage runs on its own each morning: it tracks your industry, drafts in your voice, schedules, and publishes to Instagram and LinkedIn, with you approving before anything goes live. Infrastructure that operates, not a tool that waits.

An engine, and a presence

kage is the infrastructure; Sumi is who you talk to, drafting and watching your industry in the background. You will not hear from it unless it matters.

An owned, compounding asset

The model is yours. It does not transfer to a competitor and cannot be rebuilt overnight; switching means starting from zero.

Short posts, long articles, every channel.

kage writes LinkedIn posts and articles, X posts and threads, Instagram captions and Reels, Threads, Bluesky, Facebook, Substack, Medium, newsletters, blog posts and video scripts. Long pieces start with research: three directions with their sources, your pick, then an article that lists every source it used. LinkedIn and Instagram publish on their own once you approve.

Your choice of model, with a backup behind it.

Each profile writes with Anthropic or with OpenAI, whichever you choose, and the other steps in if your first choice is ever unavailable. Your voice, your sources and every check stay the same whichever model writes.

Consistent presence, without the grind.

001

A week of content, every week

Ready-to-approve drafts in your voice, grounded in what is happening in your industry that morning. Approve, edit, or skip. Never a blank page again.

002

Your voice, not a template

kage encodes how you actually write: your tone, your takes, what you would never say. The output sounds like you because it is modeled on you.

003

It compounds over time

Every edit sharpens the voice. Every post that performs informs the next. After 90 days you have a trained asset that does not transfer. Switching means starting from zero.

004

Full visibility, zero admin

A weekly digest of what performed and what kage is adjusting next. You stay in control of every post; kage handles the work behind it.

SUMI

The one who does the work.

kage is the infrastructure. Sumi is who you talk to. Quiet and precise, Sumi drafts in your voice, watches your industry every morning, and keeps your feed moving while you are busy being the person worth following.

You will not hear from Sumi unless it matters, and that is exactly the point. It works in the background so your presence never goes quiet, even when you do.

CONNECTS WITH THE TOOLS YOU ALREADY USE
Telegram Instagram LinkedIn Notion Asana Claude Claude Code Cursor

Your voice, inside the AI tools you already use.

kage connects over MCP, the open standard AI tools use to reach outside systems, so Claude, Claude Code, Cursor, and other MCP clients work from your identity layer instead of a blank prompt.

Reads your voice

Before a tool writes anything, it pulls your voice profile, recent posts, and the topics you track, so every draft starts from you.

Writes in your voice

kage can draft the copy itself, or the tool can write it and hand it back to your approval queue for review.

Learns wherever you edit

Rewrites made in another tool flow back to kage, so the model keeps sharpening no matter where the writing happened.

Brings your material in

Claude can gather your writing and call notes from the tools it is connected to and add them to kage, with who wrote them and when.

The connector is available to every active kage profile, signed in with your kage login. Read the setup guide →

BUILT TO BE TRUSTED WITH YOUR VOICE
Row-level security
Every account is isolated at the database layer. Your data stays yours.
Encrypted, never sold
Encrypted in transit and at rest, used only to generate your content.
You approve everything
Nothing publishes without your sign-off. You review and approve every post.

One account, built around your voice.

ONBOARDING

Done once, before we begin.

We build your profile from your own writing, calls and company material, connect your tools, and launch with you. Your agent goes live once your profile has what it needs to write well.

Partnership opportunity

kage is built to run under a partner's brand. Its multi-tenant architecture (operator, agency, and individual layers) lets an organization offer identity infrastructure to its own clients as a white-label or co-branded capability, each client's voice model private to them, all managed from one dashboard, backed by a partner's existing sales relationships. Technical and commercial detail available under NDA.

BOOK A PARTNER CALL →

Questions, answered.

kage keeps a library of your real writing and calls, each with who wrote or said it and when, and builds your voice from that. Every edit you make is sorted: changes to how you sound teach the voice; corrected facts and one-off changes do not. The output gets sharper the longer it runs.

kage writes for LinkedIn, X, Instagram, Threads, Bluesky, Facebook, Substack, Medium, newsletters, blogs and video scripts. LinkedIn and Instagram publish automatically once you approve; for the others you copy the approved piece across. Telegram delivers drafts and updates for approval.

Your data stays yours. It is used only to generate your content, stored on dedicated, access-controlled infrastructure, protected with encrypted connections and row-level security, and never sold. It is shared only with the services needed to run kage, such as the AI model that drafts your content. Full details are in our privacy policy.

kage writes from your encoded voice and your live industry context, not generic prompts, and you review everything before it ships. If a brief has nothing real behind it, kage tells you what it needs instead of filling your calendar. The longer it runs, the closer the output gets to indistinguishable from you.

Anthropic or OpenAI, chosen for each profile, with the other as a backup. Research runs on the same choice, and every draft records which model wrote it.

kage writes from your own words, your company's context and facts it can verify. A thin profile gives it less to work from, so the portal shows what each step adds, and your agent goes live once the essentials are in. It keeps learning from every edit after that.

One onboarding fee to build your profile and launch it, then one monthly price for each profile kage writes for. A profile is one voice, a person or a company, so an agency or team adds a profile for each voice it runs. We walk you through the numbers on a short call.

Your market needs to hear from you. Every week.

BOOK A CALL →